MARKETING PROJECT TOPICS [NEW]

1. IMPACT OF MARKETERS ON THE GROWTH AND DEVELOPMENT OF AN ORGANIZATION.

2. IMPACT OF SALES PERSONS ON THE CORPORATE GROWTH POTENTIALS OF A COMPANY (A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU)

3. PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA (A CASE STUDY OF AQUA RAPHA, GOD’S HEALING WATER IN ENUGU)

4. MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS, A CASE STUDY OF MAC – DAVOS HOTEL ENUGU

5. IMPACT OF INFORMATION TECHNOLOGY IN BANKING INDUSTRY (A CASE STUDY OF ALL STATED TRUST ABNK ENUGU)

6. THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

7. THE EFFECT OF COST CONTROL IN NIGERIA BREWERIES (A CASE STUDY OF NIGERIAN BREWERIES PLC. 9TH MILE, ENUGU METROPOLIS)

8. MARKETING OF COMMUNICATION SERVICES (A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)

9. THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION OF CHARIS SACHET WATER IN ENUGU METROPOLIS (A CASE STUDY OF EJ COLLINCE COMPANY)

10. THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY (A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)

11. THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES. (A CASE STUDY OF SELECTED LAUNDRY AND DRY CLEANING FIRMS IN ENUGU METROPOLIS)

12. THE EFFECT OF PRIVATIZATION AND COMMERCIALIZATION OF GOVERNMENT OWNED INDUSTRIES

13. REVIEW OF MONETARY AND FISCAL POLICIES IN THE NIGERIA ECONOMY

14. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF CAPITAL GOODS CASE STUDY OF ANAMCO LTD ENUGU

15. THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES. (A CASE STUDY OF GARRIKI MARKET, ENUGU SOUTH LOCAL GOVERNMENT ENUGU STATE).

16. PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU (A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY).

17. MARKETING PROBLEMS OF SMALL-SCALE INDIGENOUS PHARMACEUTICAL MANUFACTURING COMPANIES IN NIGERIA.(A CASE STUDY OF ENCRISTO PHARMACEUTICAL INDUSTRIES NIGERIA LIMITED, ENUGU).

18. THE EFFECT OF SALES PROMOTION ON THE MARKETING OF COCA-COLA BRAND OF SOFT DRINKS IN ENUGU URBAN

19. CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA (A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU)

20. THE ROLE OF PUBLIC RELATIONS IN IMPROVING THE IMAGE OF TERTIARY INSTITUTIONS IN ENUGU METROPOLIS (A CASE STUDY OF IMT ENUGU)

21. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF COSMETICS (A CASE STUDY OF BIANCA COSMETICS ENUGU)

22. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHARMACEUTICALS LIMITED IN ENUGU)

23. TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE. (A CASE STUDY OF EMILY MILLIONAIRE ENUGU.

24. CONSTRUCTION OF TURBINE MIXER CHEMICAL ENGINEERING

25. THE EFFECTS OF MEDIA PROGRAMME ON RURAL DEVELOPMENT (A CASE STUDY OF ESBS, NU OHA PROGRAMME MASS COMMUNICATION

26. THE IMPACT OF TV ADVERTISING ON THE MARKETING OF GSM. SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF MINT PLC)

27. A CRITICAL APPRAISAL OF THE STRATEGIES OF EXPORTATION OF MADE IN NIGERIA GOODS (A CASE STUDY OF NIGERIAN EXPORT PROMOTION COUNCIL)

28. THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS A CASE STUDY OF ZODIAC HOTEL LTD

29. CONSUMER BRAND PREFERENCE IN THE PURCHASE OF BEVERAGE IN ENUGU METROPOLIS

30. THE ROLE OF ADVERTISING ON THE MARKETING OF SUITCASE IN ENUGU METROPOLIS (A CASE STUDY OF JUMATEX SUITCASE ENUGU)

31. MARKETING RESEARCH AS A TOOL FOR INCREASED PROFITABILITY (A CASE STUDY OF NIGERIAN BOTTLING COMPANY ENUGU)

32. ND PRICING OF AGRICULTURAL PRODUCTS (A CASE STUDY OF SORGHUM SUPPLIER IN ENUGU METROPOLIS).

33. THE ROLE OF NIGERIA EXPORT PROMOTION COUNCIL (NEPC) IN EXPORT PROMOTION IN NIGERIA (A CASE STUDY OF ENUGU ZONAL OFFICE)

34. THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY A CASE STUDY OF EMENITE COMPANY ENUGU

35. DISTRIBUTION CHANNEL/STRATEGIES FOR BREAD IN ENUGU STATE

36. THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF EMENITY NIGERIA PLC)

37. THE MARKETING PROBLEMS AND PROSPECTS OF FIVE STAR HOTEL IN ENUGU METROPOLIS (A CASE STUDY OF NIKE LAKE RESORT HOTEL ENUGU).

38. THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE (A CASE STUDY OF SELECTED TEXTBOOK PUBLISHING COMPANIES IN OWERRI)

39. THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE: A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA

40. THE EFFECTIVENESS OF PROMOTIONAL STRATEGIES EMPLOYED BY AGRO- ALLIED INDUSTRIES IN NIGERIA. (A CASE STUDY OF OLYMPIC MAIZE MILLING AGRO ALLIED INDUSTRIES LIMITED AWKA)

41. PUBLIC RELATIONS POLICY IMPLEMENTATION AND AUDIENCE PERCEPTION OF GOVERNMENT PARASTATALS (CASE STUDY OF NIGERIAN RAILWAY) MASS COMMUNICATION

42. MASS MEDIA AND COVERAGE OF HEALTH AWARENESS SYSTEM IN NIGERIA (A CASE STUDY OF NTA ENUGU AND HEALTH CARE MAGAZINE) MASS COMMUNICATION

43. EFFECT OF MILITARY DICTATORSHIP ON THE NIGERIA MASS MEDIA MASS COMMUNICATION

44.THE ROLE OF ELECTRONIC MEDIA IN THE CRUSADE AGAINST RELIGIOUS INTOLERANCE IN NIGERIA (A CASE STUDY OF RESIDENCE IF AWKA ANAMBRA STATE) MASS COMMUNICATION

45. SALES PROMOTION AS A PANACEA FOR IMPROVED SALES THE NIGERIA BOTLLING COMPANY EXPERIENCE (A CASE STUDY OF NIGERIA BOTTLING COMPANY PLC 9TH MILE CORNER) MASS COMMUNICATION

46. TELEVISION AS A POSITIVE CONTRIBUTOR TO THE SOCIALIZATION OF CHILDREN MASS COMMUNICATION

47. MORAL PROBITY AND YOUTH DEVELOPMENT IN NIGERIA. AN EVALUATION OF THE ROLE OF THE ELECTRONIC MEDIA MASS COM

48. ND XXX THE EFFECTS OF PORNOGRAPHIC FILMS ON NIGERIA YOUTHS . MASS COM

49. THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS (A CASE STUDY OF THE MALT BOTTLED BY CONSOLIDATED BREWERIES ABA)

50. PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES (A CASE STUDY OF NIGERIAN BREWERIES PLC ENUGU)

51. A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS

52. PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES (A CASE STUDY OF NIGERIA BREWERY PLC)

53. AN ANALYSIS OF THE PROBLEMS AND PROSPECTS OF CLASSIFIED ADVERTISING IN ENUGU METROPOLIS

54. CUSTOMER ORIENTATION IN BANKING INDUSTRY (A CASE STUDY OF OHHA COMMUNITY BANK, OGUI ROAD ENUGU)

55. THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES (A CASE STUDY OF GABBEY PHARMACY LIMITED ENUGU).

56. IMPROVING CUSTOMER SERVICES LEVELS IN SERVICES INDUSTRIES, THROUGH THE APPLICATION OF THE MARKETING CONCEPT (A CASE STUDY OF IBETO PHOTOGRAPHIC COLOUR LABORATORY ENUGU)

57. THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT (A CASE STUDY OF NIGERIA BOLTING COMPANY PLC WARRI, DELTA STATE)

58. THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS (A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE)

59. THE IMPACT OF PERSONAL SELLING IN THE MARKETING OF BEVERAGES IN ENUGU STATE (A CASE STUDY OF MILO PRODUCT OF NESTLE NIGERIA PLC)

60. IMPACT OF EFFECTIVE PUBLIC RELATIONS IN MARKETING EXPANSION OF BANKING SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF ALL STATES TRUST BANK PLC)

61. THE PROBLEMS FACING THE ESTABLISHMENT OF BANKS IN RURAL AREAS (A CASE STUDY OF SOME SELECTED LOCAL GOVERNMENT AREAS OF ENUGU STATE)

62. PUBLIC RELATION ACTIVITIES IN TERTIARY INSTITUTIONS IN ENUGU STATE (A CAST STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY ENUGU STATE (ESUT)

63. THE EFFECTS OF WORLD INFORMATION FLOW IMBALANCE ON THIRD WORLD COUNTRIES (A CASE STUDY OF NIGERIA)

64. THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN ENUGU STATE

65. THE MARKETING OF EDUCATIONAL SERVICE (A CASE STUDY OF IMT ENUGU)

66. THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE

67. EFFECTIVE PRICING STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET. (A CASE STUDY OF GLOBACOM GMS ENUGU METROPOLIS)

68. THE ROLE OF ROAD TRANSPORTATION MODE IN THE MARKETING OF AGRICULTURAL PRODUCTS. (A CASE STUDY OF ABAKALIKI L.G.A. EBONYI STATE)

69. EFFECTIVE MARKETING STRATEGIES FOR AIRLINES OPERATING IN ENUGU METROPOLIS (A CASE STUDY OF EXECUTIVE AIRLINE SERVICES)

70. THE CONCEPT OF OPINION LEADERSHIP AND ITS INFLUENCE IN THE MARKETING OF FASHION PRODUCTS IN ANAMBRA STATE (A CASE STUDY OF ONITSHA METROPOLIS)

71.. EFFECTIVE SOLID WASTE MANAGEMENT AS A BOOSTER TO NIGERIA ECONOMY

72. MARKETING OF FAMILY PLANNING SERVICES IN ENUGU URBAN

73. EFFECTIVE MARKETING STRATEGIES FOR COLOUR PHOTO PROCESSING SERVICES (A CASE STUDY OF JONATEX ULTRA MODERN COLOUR LAB NKPOR)

74. AN APPRAISAL OF PROMOTIONAL STRATEGIES OF BARBING SALONS IN ENUGU METROPOLIS (A CASE STUDY OF TOP CLASS BARBING SALON AWKUNANAW ENUGU

75. AN EVALUATION OF THE LEADERSHIP STYLE AND ITS EFFECT ON THE EMPLOYEES ATTITUDE (A CASE STUDY OF NIKE RESORT HOTEL, ENUGU)

76. CONSUMER PREFERENCE ON TOOTHPASTE BRANDS IN ENUGU METROPOLIS

77. THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)

78. THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN PRODUCTS (A CASE STUDY OF CHUBERY SHOES LTD ONITSHA ANAMBRA STATE).

79. THE ROLE OF PUBLIC RELATION AS A TOOL FOR CUSTOMER SERVICE INDUSTRY ( A CASE STUDY OF NIGERIAN TELEVISION AUTHORITY ENUGU SERVICES TO SELECTED FINANCIAL INSTITUTIONS)

80. THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA (A CASE STUDY OF NNPC NIGERIA)

81. THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY (A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS)

82. THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF CAPITAL GOODS (A CASE STUDY OF ANAMBRA MOTOR MANUFACTURING COMPANY ANAMMCO)

83. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHARMACEUTICALS LIMITED IN UMUAHIA METROPOLIS).

84. STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHARMACEUTICALS LIMITED IN UMUAHIA METROPOLIS).

85. APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES (A COMPARATIVE ANALYSIS OF MAGIC FINGERS BEAUTY HOME AND ULTIMATE BEAUTY SALON)

86. THE IMPACT OF ADVERTISING ON SALE OF MOBILE PHONE IN ENUGU METROPOLIS

87. THE EFFECT OF GLOBALIZATION ON SERVICE INDUSTRY IN NIGERIA A CASE STUDY OF MAGNUM TRUST BANK PLC

88. ND STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF FANTA LEMON OF COCA-COLA COMPANY IN ENUGU METROPOLIS)

89. PACKAGING AS A PROMO TOOL IN THE MARKETING OF BEAUTY CARE PRODUCTS. (A CASE STUDY OF PETALS ENUGU)

90. THE ECONOMIC EFFECT OF UNEMPLOYMENT ON THE NIGERIA ECONOMY (A CASE STUDY OF NDOKWA WEST L.G.A IN DELTA STATE).

91. MARKETING OF CHURCH SERVICES (A CASE STUDY OF CATHOLIC CHURCH IN ENUGU METROPOLIS)

92. THE IMPACTS OF ADVERTISING ON THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF MAC-DAVOS HOTEL)

93. THE IMPACT OF EFFECTIVE MANAGEMENT OF RESOURCES IN SOLVING UNEMPLOYMENT PROBLEM IN NIGERIA (A CASE STUDY OF OJI-RIVER LOCAL GOVERNMENT ENUGU)

94. MANAGEMENT OF SMALL SCALE INDUSTRIES IN ENUGU STATE PROBLEMS AND PROSPECTS (A CASE STUDY OF ENUGU SOUTH LOCAL GOVERNMENT AREA)

95. THE IMPACT OF MARKETING LOGISTICS ON CORPORATE PROFITABILITY IN THE BREWERY INDUSTRY (A CASE STUDY OF NIGERIA BREWERY PLC ENUGU)

96. THE DETERMINATION IMPACT OF ADVERTISING IN MARKETING OF BLUE OMO DETERGENTS IN ENUGU

97. EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF NON – DURABLE CONSUMER PRODUCTS (A CASE STUDY OF OMO DETERGENT).

98. SALES PROMOTION IS IMPORTANT TO NIGERIAN ECONOMY. A CASE STUDY OF COCA-COLA PLC.

99. THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS IN ENUGU STATE

100. THE ROLE OF PRODUCT ADVERTISING ON SALES VOLUME OF COMPANIES (A CASE STUDY OF NBL)

101. MARKETING TECHNICAL SALES PEOPLE, FOR HIGHER PRODUCTIVITY (A CASE STUDY OF EMENIT NIGERIA PLC.)

102. THE MARKETING OF HOTEL SERVICE IN WARRI METROPOLIS (A CASE STUDY OF ROYAL ARK HOTEL LIMITED

103. PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

104 IMPACT OF SALES PERSONS ON THE CORPORATE GROWTH POTENTIALS OF A COMPANY
(A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU)

105 THE IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES
IN A FAST FOOD INDUSTRY (A CASE STUDY OF CHRIS PASTRIES ENUGU)

106 AGRICULTURAL MARKETING IN ENUGU STATE: PROBLEMS & PROSPECTS (A CASE STUDY OF MINISTRY OF AGRICULTURE ENUGU STATE)

107 location factors that influence banks in the marketing of their financial services, with particular reference to Lagos and Aba markets.

108 THE IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES IN A FAST FOOD INDUSTRY (A CASE STUDY OF CHRIS PASTRIES ENUGU)

109 THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

110 THE EFFECT OF COST CONTROL IN NIGERIA BREWERIES (A CASE STUDY OF NIGERIA BREWERIES PLC. 9TH MILE, ENUGU METROPOLIS)

111 MARKETING OF COMMUNICATION SERVICES (A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)

112 THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY (A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)

113 THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA
A CASE STUDY OF IGBO-ETITI LOCAL GOVERNMENT AREA OF ENUGU STATE

114 PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU (A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY).

115 THE IMPACT OF ROAD TRANSPORTATION MODE ON THE MARKETING OF CONSUMER GOODS IN NIGERIA (A CASE STUDY OF ENUGU METROPOLIS)

116 THE APPLICATION OF PUBLIC RELATIONS STRATEGY IN BANKING SECTOR (A CASE STUDY OF UBA BANK PLC)

117 CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA (A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU)

118 PROMOTIONAL STRATEGY IN A SERVICE INDUSTRY ( A CASE STUDY OF AFRIBANK PLC ENUGU)

119 The role of advertising in Motivating Consumer brand preference for Beverages in Enugu Metropolis ( A Case Study of Bournvita of Cadbury Nigeria Plc

120 THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS

121 EFFECTIVE MARKETING OF TELEVISION SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF ENUGU TELEVISION (E.T.V)

122 THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY A CASE STUDY OF EMENITE COMPANY ENUGU

123 THE ROLE OF SALES MANAGEMENT IN ACHIEVING PROFIT OBJECTIVES OF FIRMS IN NIGERIA (A CASE STUDY OF EMENITE LIMITED)

124 THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF EMENITY NIGERIA PLC)

125 AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOUR (A CASE STUDY OF FIRST BANK OF NIGERIA OKPARA AVENUE CENTURY II ADVERT CAMPAIGN)

126 MARKETING COURIER SERVICE IN ENUGU STATE (A CASE STUDY OF TNT/IAS OF NIGERIA)

127 THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE: A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA

128 AGRICULTURAL MARKETING IN ENUGU STATE: PROBLEMS & PROSPECTS (A CASE STUDY OF MINISTRY OF AGRICULTURE ENUGU STATE)

129 AN APPRAISAL OF SALES AND DISTRIBUTION MANAGEMENT IN EIF OIL PLC

130 AN EVALUATION OF THE LEADERSHIP STYLE AND ITS EFFECT ON THE EMPLOYEES ATTITUDE (A CASE STUDY OF NIKE RESORT HOTEL, ENUGU)

131 THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)

132 THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN PRODUCTS (A CASE STUDY OF CHUBERY SHOES LTD ONITSHA ANAMBRA STATE).

133 THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA (A CASE STUDY OF NNPC NIGERIA)

134 THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY (A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS)

135 IMPACT OF MARKETING RESEARCH IN A SMALL SCALE COMPANY: A CASE STUDY OF JUHEL PHARMACEUTICALS ENUGU

136 APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES (A COMPARATIVE ANALYSIS OF MAGIC FINGERS BEAUTY HOME AND ULTIMATE BEAUTY SALON

137 INFLUENCE OF STORES IMAGE ON CONSUMER PATRONAGE OF FAST FOOD OUTLETS (A CASE STUDY OF APPETIZER COMPANY ENUGU)

138 MARKETING OF INDUSTRIAL PRODUCTS IN A COMPETITIVE MARKET ECONOMY ( A CSE STUDY OF BERGER PAINT P.C.C)

139 PACKAGING AS A PROMO TOOL IN THE MARKETING OF BEAUTY CARE PRODUCTS. (A CASE STUDY OF PETALS ENUGU)

140 THE IMPACT OF EFFECTIVE MANAGEMENT OF RESOURCES IN SOLVING UNEMPLOYMENT PROBLEM IN NIGERIA
(A CASE STUDY OF OJI-RIVER LOCAL GOVERNMENT ENUGU)

141 INCREASING CUSTOMERS PATRONAGE OF BANKING SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF UNITED BANK FOR AFRICA UBA)

142 PUBLIC RELATION AS AND EFFECTIVE TOOLS FOR ACHIEVING CORPORATE GOALS. (A CASE STUDY OF DELTA STATE RADIO CORPORATION).

143 THE MARKETING PROBLEM OF HOTEL AND CATERING ESTABLISHMENT A CASE STUDY OF HOTEL CORDIAL ENUGU

144 MARKETING CONCEPT, ITS APPLICATION BY FINANCIAL SERVICE INDUSTRIES (A CASE STUDY OF BROAD BANK NIGERIA LIMITED)

155 THE EFFECTIVENESS OF THE MARKETING INFORMATION SYSTEM IN THE TEXTILE INDUSTRY. ( A CASE STUDY OF TEXTILE MILL ONITSHA)

156 THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICES IN THE OIL SECTOR A CASE STUDY OF AFRICAN PETROLEUM’S PLC

157 THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS IN ENUGU STATE

158 THE ROLE OF SMALL –SCALE INDUSTRY IN THE ECONOMIC DEVELOPMENT OF NIGERIA (A CASE STUDY OF UNCLE JOE BAKERY LIMITED, ENUGU).

159 THE IMPACT PROMOTION ON THE MARKETING OF A NEW SERVICES IN ENUGU METROPOLIS ( A CASE STUDY OF GLOBA –COM)

160 MANAGING THE CHANNEL SYSTEM IN PETROLEUM PRODUCT MARKETING IN ENUGU STATE

161 PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

162 advertising as a tool for increasing sales in an organization (A case study of John Holt Ventures Ltd)

163 THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

164 AGRICULTURAL MARKETING IN ENUGU STATE: PROBLEMS & PROSPECTS (A CASE STUDY OF MINISTRY OF AGRICULTURE ENUGU STATE)

165 MARKETING OF BANKING AND FINANCIAL SERVICE (A CASE STUDY OF LEAD-WAY ASSURANCE COMPANY LIMITED)

166 MARKETING PROMOTION IN A DEPRESSED ECONOMY, PROBLEMS AND PROSPECTS (A CASE STUDY OF CHOKIL LABORATORIES ENUGU)

167 THE EFFECTS OF ADVERTISEMENT ON THE SALES OF A TOBACCO PRODUCTS. (A CASE STUDY OF ST MORITZ CIGARETTES IN ENUGU)

168 AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOR (A CASE STUDY OF FIRST BANK OF NIGERIA OKPARA AVENUE CENTURY II ADVERT CAMPAIGN)

169 USING MANAGEMENT INFORMATION SYSTEM TO IMPROVE CUSTOMER SERVICES IN THE BANKING INDUSTRY
(A CASE STUDY OF FIRST BANK PLC)

170 THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY (A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)

171 THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA A CASE STUDY OF IGBO-ETITI LOCAL GOVERNMENT AREA OF ENUGU STATE

172 CONSUMER PREFERENCE FOR MALTA – GUINNESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS, IN ENUGU URBAN.

173 The role of advertising in Motivating Consumer brand preference for Beverages in Enugu Metropolis ( A Case Study of Bournvita of Cadbury Nigeria Plc).

174 APPRAISAL OF STRATEGY IN THE MARKETING OF INDUSTRIAL PRODUCTS , A CASE STUDY OF SUNRISE FLOUR MILL EMENE ENUGU

175 APPRAISAL OF STRATEGY IN THE MARKETING OF INDUSTRIAL PRODUCTS, A CASE STUDY OF SUNRISE FLOUR MILL EMENE ENUGU

178 MARKETING RESEARCH AS A TOOL FOR PROFITABILITY IN THE SERVICE INDUSTRY A CASE STUDY OF AIICO INSURANCE COMPANY OPERATIONS IN ENUGU METROPOLIS

179 THE IMPACT OF ROAD TRANSPORTATION MODE ON THE MARKETING OF CONSUMER GOODS IN NIGERIA (A CASE STUDY OF ENUGU METROPOLIS)

180 THE IMPACT OF ADVERTISING IN MOTIVATING BRAND PREFERENCE FOR COSMETICS IN ENUGU METROPOLIS

181 THE APPLICATION OF PUBLIC RELATIONS STRATEGY IN BANKING SECTOR (A CASE STUDY OF UBA BANK PLC)

182 AN ANALYSIS OF PRODUCT MIX STRATEGIES OF BREWERIES IN NIGERIA (A CASE STUDY OF THE NIGERIA BREWERS PLC ENUGU)

183 CONSUMER PROTECTION IN NIGERIA (A CASE STUDY OF NAFDAC IN ENUGU STATE)

184 THE PROBLEMS OF MARKETING AGRICULTURAL PRODUCTS IN ABAKALIKI IN EBONYI STATE
(A CASE STUDY OF EZILO)

185 The role of advertising in Motivating Consumer brand preference for Beverages in Enugu Metropolis ( A Case Study of Bournvita of Cadbury Nigeria Plc).

186 THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

187 THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS

188 THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY A CASE STUDY OF EMENITE COMPANY ENUGU

189 THE ROLE OF SALES MANAGEMENT IN ACHIEVING PROFIT OBJECTIVES OF FIRMS IN NIGERIA (A CASE STUDY OF EMENITE LIMITED)

190 THE IMPACT OF MARKETING INFORMATION SYSTEM ON THE MARKETING OF INSURANCE POLICIES (A CASE STUDY OF NICON PLC ENUGU)

191 AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOR
(A CASE STUDY OF FIRST BANK OF NIGERIA OKPARA AVENUE CENTURY II ADVERT CAMPAIGN)

192 EFFECTIVE PRODUCT PLANNING AND DEVELOPMENT AS STRATEGIES FOR ACHIEVING INCREASED MARKET SHARE

193 THE ROLE OF PUBLIC RELATIONS IN THE MARKETING OF HOSPITAL SERVICES (A CASE STUDY OF PARK-LANE HOSPITAL ENUGU)

194 AN EVALUATION OF NEW PRODUCT DEVELOPMENT STRATEGIES IN THE BANKING INDUSTRY (A CASE STUDY OF INTERCONTINENTAL BANK PLC ENUGU)

195 MARKETING COURIER SERVICE IN ENUGU STATE (A CASE STUDY OF TNT/IAS OF NIGERIA)

196 MARKETING TECHNICAL SALES PEOPLE FOR HIGHER PRODUCTIVITY (A CASE STUDY OF EMENIT NIGERIA PLC.)

197 THE ROLE OF PUBLICITY IN REGULATION THE MARKETING OF PETROLEUM PRODUCTS IN THE SOUTH EAST OF NIGERIA (A CASE STUDY OF PIPELINE AND PRODUCTS MARKETING COMPANY PPMC, ENUGU DEPOT ENUGU)

198 THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT (A CASE STUDY OF NIGERIA BOLTING COMPANY PLC WARRI, DELTA STATE

199 THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN ENUGU STATE

200 EFFECTIVE MARKETING STRATEGIES FOR RENTAL ORGANIZATION. (A CASE STUDY OF SABIO RENTALS IN PORT HARCOURT METROPOLIS) AN IN-DEPTH STUDY OF SOME SELECTED NIGERIAN COMPANIES

202 THE ROLE OF CONSUMER PROTECTION COUNCIL IN THE PROTECTION OF CONSUMERS RIGHTS IN NIGERIA

203 THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE

204 AN APPRAISAL OF SALES AND DISTRIBUTION MANAGEMENT IN EIF OIL PLC

205 EFFECTIVE PRICING STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET. (A CASE STUDY OF GLOBACOM GMS ENUGU METROPOLIS)

206 PROBLEMS AND PROSPECTS OF CONSUMER PROTECTION AGENCIES IN NIGERIA (A CASE STUDY OF NATIONAL AGENCY OF FOOD AND DRUGS ADMINISTRATION AND CONTROL (NAFDAC) IN ENUGU STATE

207 THE EFFECT OF PERSONNEL SELLING ON THE SALES OF ISOL GERMICIDE IN ENUGU URBAN
PRODUCED AND MARKETED BY HARDIS AND DROMEDAS LTD ENUGU

208 EFFECTIVE MARKETING STRATEGIES FOR COLOUR PHOTO PROCESSING SERVICES (A CASE STUDY OF JONATEX ULTRA MODERN COLOUR LAB NKPOR)

209 AN EVALUATION OF CUSTOMER RELATIONSHIP MARKETING IN THE MASS TRANSIT INDUSTRY IN NIGERIA (A CASE STUDY OF ABC TRANSPORT PLC, ENUGU)

210 SALES MANAGEMENT AND ACCOMPLISHMENT OF PROFIT OBJECTIVE OF FIRMS IN ENUGU, ENUGU STATE

211 THE EFFECTIVENESS OF MARKETING PLANNING AND CONTROL IN A MANUFACTURING ORGANIZATION: A CASE STUDY OF ANAMMCO IN ENUGU.

212 MARKETING OF COSMETICS PRODUCTS IN ENUGU STATE (A CASE STUDY OF CHOKI LABORATORIES NIG. LTD.)

213 THE EFFECTS OF ADVERTISEMENT ON THE SALES OF A TOBACCO PRODUCTS. (A CASE STUDY OF ST MORITZ CIGARETTES IN ENUGU)

214 THE IMPACT OF ADVERTISING ON SALE OF MOBILE PHONE IN ENUGU METROPOLIS

215 THE ROLE OF ADVERTISING IN TOURISM DEVELOPMENT IN ENUGU STATE (A CASE STUDY OF ENUGU STATE TOURISM BOARD, ENUGU)

216 IMPROVING THE EFFICIENCY OF THE NIGERIAN COMMUNITY BANKS THROUGH THE APPLICATION OF THE MARKETING CONCEPT (A CASE STUDY OF NDIAFIA MICRO FINANCE BANK OGBETE ENUGU)

217 PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE INDUSTRIES IN NIGERIA (A CASE STUDY OF WILSON GROUP OF COMPANIES NSUKKA)

218 THE ROLE OF NATIONAL AGENCY FOR FOOD AND DRUG ADMINISTRATION AND CONTROL (NAFDAC) IN CONSUMER PROTECTION IN NIGERIA (A CASE STUDY OF SOME SELECTED PURE WATER BOTTLING FIRMS IN ENUGU)

219 THE IMPACT OF “MARKETING MIX” IN THE ACCOMPLISHMENT OF ORGANIZATION OBJECTIVE (A CASE STUDY OF UNILEVER BROTHERS NIGERIA PLC)

220 MARKETING OF INDUSTRIAL PRODUCTS IN A COMPETITIVE MARKET ECONOMY ( A CASE STUDY OF BERGER PAINT P.C.C)

221 THE EFFECTIVENESS OF MARKETING COMMUNICATION MIX IN CREATING AWARENESS OF A BRAND
(A CASE STUDY OF UNILEVER NIGERIA PLC)

222 The Influence Of Television Adverting On Consumer’s Demand For Soft Drink. ( A Case Study Of Seven-Up Bottling Company In Enugu Metropolis)

223 MARKETING OF COMPUTER SERVICE A CASE STUDY OF JOEL VENTURES ENUGU

224 THE EFFECT OF LABELLING ON HIS SALES OF PRONTO BEVERAGE IN ENUGU METROPOLIS.

225 MARKETING OF HOTEL SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF MODOTELS LIMITED)

226 THE MARKETING PROBLEM OF HOTEL AND CATERING ESTABLISHMENT A CASE STUDY OF HOTEL CORDIAL ENUGU

227 EMPLOYEE RELATIONS PRACTICE IN THE AVIATION INDUSTRIES IN NIGERIA. (A CASE STUDY OF THE FEDERAL AIRPORTS AUTHORITY OF NIGERIA – FAAN ENUGU AIRPORT)

228 PROMOTIONAL STRATEGIES FOR THE SUPERMARKETS IN ENUGU A CASE STUDY OF HERITAGE SUPERMARKET

229 MARKETING CONCEPT, ITS APPLICATION BY FINANCIAL SERVICE INDUSTRIES (A CASE STUDY OF BROAD BANK NIGERIA LIMITED)

230 THE EFFECTIVENESS OF HE MARKETING INFORMATION SYSTEM IN THE TEXTILE INDUSTRY. ( A CASE STUDY OF TEXTILE MILL ONITSHA)

231 THE EFFECTIVENESS OF PUBLIC RELATIONS IN THE OIL SECTOR (A CASE STUDY OF AFRICAN PETROLEUM PLC IN ENUGU METROPOLIS)

232 PROBLEMS AND PROSPECTS OF MAREKTING ELECTRICITY SERVICES IN ENUGU STATE (A CASE STUDY OF NEPA HEADQUARTERS ENUGU)

233 PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA (A CASE STUDY OF AQUA RAPHA, GOD’S HEALING WATER IN ENUGU)

234 PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

235 THE EFFECTIVENESS OF PUBLIC RELATIONS IN THE OIL SECTOR (A CASE STUDY OF AFRICAN PETROLEUM PLC IN ENUGU METROPOLIS)

236 THE ROLE OF ADVERTISING ON THE MARKETING OF A NEW PRODUCT IN ENUGU STATE. (A CASE STUDY OF MTN 0806)

MARKETING PROJECT TOPICS [NEW]

1) IMPACT OF SALES PERSONS ON THE CORPORATE GROWTH POTENTIALS OF A COMPANY (A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU)

2) PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA (A CASE STUDY OF AQUA RAPHA, GOD’S HEALING WATER IN ENUGU)

3) MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS, A CASE STUDY OF MAC – DAVOS HOTEL ENUGU

4) IMPACT OF INFORMATION TECHNOLOGY IN BANKING INDUSTRY (A CASE STUDY OF ALL STATED TRUST ABNK ENUGU)

5) THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

6) THE EFFECT OF COST CONTROL IN NIGERIA BREWERIES (A CASE STUDY OF NIGERIAN BREWERIES PLC. 9TH MILE, ENUGU METROPOLIS)

7) MARKETING OF COMMUNICATION SERVICES (A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)

8) THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION OF CHAIRS, SATCHET WATER IN ENUGU METROPOLIS (A CASE STUDY OF EJ COLLINCE COMPANY)

9) THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY (A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)

10) THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES. (A CASE STUDY OF SELECTED LAUNDRY AND DRY CLEANING FIRMS IN ENUGU METROPOLIS)

11) THE EFFECT OF PRIVATIZATION AND COMMERCIALIZATION OF GOVERNMENT OWNED INDUSTRIES

12) REVIEW OF MONETARY AND FISCAL POLICIES IN THE NIGERIA ECONOMY

13) THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF CAPITAL GOODS CASE STUDY OF ANAMCO LTD ENUGU

14) THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES. (A CASE STUDY OF GARRIKI MARKET, ENUGU SOUTH LOCAL GOVERNMENT ENUGU STATE).

15) PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU (A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY).

16) MARKETING PROBLEMS OF SMALL-SCALE INDIGENOUS PHARMACEUTICAL MANUFACTURING COMPANIES IN NIGERIA.(A CASE STUDY OF ENCRISTO PHARMACEUTICAL INDUSTRIES NIGERIA LIMITED, ENUGU).

17) THE EFFECT OF SALES PROMOTION ON THE MARKETING OF COCA-COLA BRAND OF SOFT DRINKS IN ENUGU URBAN

18) CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA (A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU)

19) THE ROLE OF PUBLIC RELATIONS IN IMPROVING THE IMAGE OF TERTIARY INSTITUTIONS IN ENUGU METROPOLIS (A CASE STUDY OF IMT ENUGU)

20) THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF COSMETICS (A CASE STUDY OF BIANCA COSMETICS ENUGU)

21) STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHARMACEUTICALS LIMITED IN ENUGU)

22) TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE. (A CASE STUDY OF EMILY MILLIONAIRE ENUGU.

23) CONSTRUCTION OF TURBINE MIXER CHEMICAL ENGINEERING

24) THE EFFECTS OF MEDIA PROGRAMME ON RURAL DEVELOPMENT (A CASE STUDY OF ESBS, NU OHA PROGRAMME MASS COMMUNICATION

25) THE IMPACT OF TV ADVERTISING ON THE MARKETING OF GSM. SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF MINT PLC)

26) A CRITICAL APPRAISAL OF THE STRATEGIES OF EXPORTATION OF MADE IN NIGERIA GOODS (A CASE STUDY OF NIGERIAN EXPORT PROMOTION COUNCIL)

27) THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS A CASE STUDY OF ZODIAC HOTEL LTD

28) CONSUMER BRAND PREFERENCE IN THE PURCHASE OF BEVERAGE IN ENUGU METROPOLIS

29) THE ROLE OF ADVERTISING ON THE MARKETING OF SUITCASE IN ENUGU METROPOLIS (A CASE STUDY OF JUMATEX SUITCASE ENUGU)

30) MARKETING RESEARCH AS A TOOL FOR INCREASED PROFITABILITY (A CASE STUDY OF NIGERIAN BOTTLING COMPANY ENUGU)

31) PRICING OF AGRICULTURAL PRODUCTS (A CASE STUDY OF SORGHUM SUPPLIER IN ENUGU METROPOLIS).

32) THE ROLE OF NIGERIA EXPORT PROMOTION COUNCIL (NEPC) IN EXPORT PROMOTION IN NIGERIA (A CASE STUDY OF ENUGU ZONAL OFFICE)

33) THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY . A CASE STUDY OF EMENITE COMPANY ENUGU

34) DISTRIBUTION CHANNEL/STRATEGIES FOR BREAD IN ENUGU STATE

35) THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF EMENITY NIGERIA PLC)

36) THE MARKETING PROBLEMS AND PROSPECTS OF FIVE STAR HOTEL IN ENUGU METROPOLIS (A CASE STUDY OF NIKE LAKE RESORT HOTEL ENUGU).

37) THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE (A CASE STUDY OF SELECTED TEXTBOOK PUBLISHING COMPANIES IN OWERRI)

38) THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE: A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA

39) THE EFFECTIVENESS OF PROMOTIONAL STRATEGIES EMPLOYED BY AGRO- ALLIED INDUSTRIES IN NIGERIA. (A CASE STUDY OF OLYMPIC MAIZE MILLING AGRO ALLIED INDUSTRIES LIMITED AWKA)

40) PUBLIC RELATIONS POLICY IMPLEMENTATION AND AUDIENCE PERCEPTION OF GOVERNMENT PARASTATALS (CASE STUDY OF NIGERIAN RAILWAY) MASS COMMUNICATION

41) MASS MEDIA AND COVERAGE OF HEALTH AWARENESS SYSTEM IN NIGERIA (A CASE STUDY OF NTA ENUGU AND HEALTH CARE MAGAZINE) MASS COMMUNICATION

42) EFFECT OF MILITARY DICTATORSHIP ON THE NIGERIA MASS MEDIA MASS COMMUNICATION

43) THE ROLE OF ELECTRONIC MEDIA IN THE CRUSADE AGAINST RELIGIOUS INTOLERANCE IN NIGERIA (A CASE STUDY OF RESIDENCE IF AWKA ANAMBRA STATE) MASS COMMUNICATION

44) SALES PROMOTION AS A PANACEA FOR IMPROVED SALES THE NIGERIA BOTTLING COMPANY EXPERIENCE (A CASE STUDY OF NIGERIA BOTTLING COMPANY PLC 9TH MILE CORNER) MASS COMMUNICATION

45) TELEVISION AS A POSITIVE CONTRIBUTOR TO THE SOCIALIZATION OF CHILDREN MASS COMMUNICATION

46) MORAL PROBITY AND YOUTH DEVELOPMENT IN NIGERIA. AN EVALUATION OF THE ROLE OF THE ELECTRONIC MEDIA MASS COM

47) THE EFFECTS OF PORNOGRAPHIC FILMS ON NIGERIA YOUTHS . MASS COM

48) THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS (A CASE STUDY OF THE MALT BOTTLED BY CONSOLIDATED BREWERIES ABA)

49) PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES (A CASE STUDY OF NIGERIAN BREWERIES PLC ENUGU)

50) A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS

51) PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES (A CASE STUDY OF NIGERIA BREWERY PLC)

52) AN ANALYSIS OF THE PROBLEMS AND PROSPECTS OF CLASSIFIED ADVERTISING IN ENUGU METROPOLIS

53) CUSTOMER ORIENTATION IN BANKING INDUSTRY (A CASE STUDY OF OHHA COMMUNITY BANK, OGUI ROAD ENUGU)

54) THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES (A CASE STUDY OF GABBEY PHARMACY LIMITED ENUGU).

55) IMPROVING CUSTOMER SERVICES LEVELS IN SERVICES INDUSTRIES, THROUGH THE APPLICATION OF THE MARKETING CONCEPT (A CASE STUDY OF IBETO PHOTOGRAPHIC COLOUR LABORATORY ENUGU)

56) THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT (A CASE STUDY OF NIGERIA BOLTING COMPANY PLC WARRI, DELTA STATE)

57) THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS (A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE)

58) THE IMPACT OF PERSONAL SELLING IN THE MARKETING OF BEVERAGES IN ENUGU STATE (A CASE STUDY OF MILO PRODUCT OF NESTLE NIGERIA PLC)

59) IMPACT OF EFFECTIVE PUBLIC RELATIONS IN MARKETING EXPANSION OF BANKING SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF ALL STATES TRUST BANK PLC)

60) THE PROBLEMS FACING THE ESTABLISHMENT OF BANKS IN RURAL AREAS (A CASE STUDY OF SOME SELECTED LOCAL GOVERNMENT AREAS OF ENUGU STATE)

61) PUBLIC RELATION ACTIVITIES IN TERTIARY INSTITUTIONS IN ENUGU STATE (A CAST STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY ENUGU STATE (ESUT)

62) THE EFFECTS OF WORLD INFORMATION FLOW IMBALANCE ON THIRD WORLD COUNTRIES (A CASE STUDY OF NIGERIA)

63) THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN ENUGU STATE

64) THE MARKETING OF EDUCATIONAL SERVICE (A CASE STUDY OF IMT ENUGU)

65) THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE

66) EFFECTIVE PRICING STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET. (A CASE STUDY OF GLOBACOM GMS ENUGU METROPOLIS)

67) THE ROLE OF ROAD TRANSPORTATION MODE IN THE MARKETING OF AGRICULTURAL PRODUCTS. (A CASE STUDY OF ABAKALIKI L.G.A. EBONYI STATE)

68) EFFECTIVE MARKETING STRATEGIES FOR AIRLINES OPERATING IN ENUGU METROPOLIS (A CASE STUDY OF EXECUTIVE AIRLINE SERVICES)

69) THE CONCEPT OF OPINION LEADERSHIP AND ITS INFLUENCE IN THE MARKETING OF FASHION PRODUCTS IN ANAMBRA STATE (A CASE STUDY OF ONITSHA METROPOLIS)

70) EFFECTIVE SOLID WASTE MANAGEMENT AS A BOOSTER TO NIGERIA ECONOMY

71) MARKETING OF FAMILY PLANNING SERVICES IN ENUGU URBAN

72) EFFECTIVE MARKETING STRATEGIES FOR COLOUR PHOTO PROCESSING SERVICES (A CASE STUDY OF JONATEX ULTRA MODERN COLOUR LAB NKPOR)

73) AN APPRAISAL OF PROMOTIONAL STRATEGIES OF BARBING SALONS IN ENUGU METROPOLIS (A CASE STUDY OF TOP CLASS BARBING SALON AWKUNANAW ENUGU

74) AN EVALUATION OF THE LEADERSHIP STYLE AND ITS EFFECT ON THE EMPLOYEES ATTITUDE (A CASE STUDY OF NIKE RESORT HOTEL, ENUGU)

75) CONSUMER PREFERENCE ON TOOTHPASTE BRANDS IN ENUGU METROPOLIS

76) THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)

77) THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN PRODUCTS (A CASE STUDY OF CHUBERY SHOES LTD ONITSHA ANAMBRA STATE).

78) THE ROLE OF PUBLIC RELATION AS A TOOL FOR CUSTOMER SERVICE INDUSTRY ( A CASE STUDY OF NIGERIAN TELEVISION AUTHORITY ENUGU SERVICES TO SELECTED FINANCIAL INSTITUTIONS)

79) THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA (A CASE STUDY OF NNPC NIGERIA)

80) THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY (A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS)

81) THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF CAPITAL GOODS (A CASE STUDY OF ANAMBRA MOTOR MANUFACTURING COMPANY ANAMMCO)

82) STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHARMACEUTICALS LIMITED IN UMUAHIA METROPOLIS).

83) STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHARMACEUTICALS LIMITED IN UMUAHIA METROPOLIS).

84) APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES (A COMPARATIVE ANALYSIS OF MAGIC FINGERS BEAUTY HOME AND ULTIMATE BEAUTY SALON)

85) THE IMPACT OF ADVERTISING ON SALE OF MOBILE PHONE IN ENUGU METROPOLIS

86) THE EFFECT OF GLOBALIZATION ON SERVICE INDUSTRY IN NIGERIA A CASE STUDY OF MAGNUM TRUST BANK PLC

87) STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF FANTA LEMON OF COCA-COLA COMPANY IN ENUGU METROPOLIS)

88) PACKAGING AS A PROMO TOOL IN THE MARKETING OF BEAUTY CARE PRODUCTS. (A CASE STUDY OF PETALS ENUGU)

89) THE ECONOMIC EFFECT OF UNEMPLOYMENT ON THE NIGERIA ECONOMY (A CASE STUDY OF NDOKWA WEST L.G.A IN DELTA STATE).

90) MARKETING OF CHURCH SERVICES (A CASE STUDY OF CATHOLIC CHURCH IN ENUGU METROPOLIS)

91) THE IMPACTS OF ADVERTISING ON THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF MAC-DAVOS HOTEL)

92) THE IMPACT OF EFFECTIVE MANAGEMENT OF RESOURCES IN SOLVING UNEMPLOYMENT PROBLEM IN NIGERIA (A CASE STUDY OF OJI-RIVER LOCAL GOVERNMENT ENUGU)

93) MANAGEMENT OF SMALL SCALE INDUSTRIES IN ENUGU STATE PROBLEMS AND PROSPECTS (A CASE STUDY OF ENUGU SOUTH LOCAL GOVERNMENT AREA)

94) THE IMPACT OF MARKETING LOGISTICS ON CORPORATE PROFITABILITY IN THE BREWERY INDUSTRY (A CASE STUDY OF NIGERIA BREWERY PLC ENUGU)

95) THE DETERMINATION IMPACT OF ADVERTISING IN MARKETING OF BLUE OMO DETERGENTS IN ENUGU

96) EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF NON – DURABLE CONSUMER PRODUCTS (A CASE STUDY OF OMO DETERGENT).

97) SALES PROMOTION IS IMPORTANT TO NIGERIAN ECONOMY. A CASE STUDY OF COCA-COLA PLC.

98) THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS IN ENUGU STATE

99) THE ROLE OF PRODUCT ADVERTISING ON SALES VOLUME OF COMPANIES (A CASE STUDY OF NBL)

100) MARKETING TECHNICAL SALES PEOPLE, FOR HIGHER PRODUCTIVITY (A CASE STUDY OF EMENIT NIGERIA PLC.)

101) THE MARKETING OF HOTEL SERVICE IN WARRI METROPOLIS (A CASE STUDY OF ROYAL ARK HOTEL LIMITED

102) PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

103) IMPACT OF SALES PERSONS ON THE CORPORATE GROWTH POTENTIALS OF A COMPANY (A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU)

104) THE IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES IN A FAST FOOD INDUSTRY (A CASE STUDY OF CHRIS PASTRIES ENUGU)

105) AGRICULTURAL MARKETING IN ENUGU STATE:PROBLEMS & PROSPECTS (A CASE STUDY OF MINISTRY OF AGRICULTURE ENUGU STATE)

106) LOCATIONAL FACTORS THAT INFLUENCE BANKS IN THE MARKETING OF THEIR FINANCIAL SERVICES, WITH PARTICULAR REFERENCE TO LAGOS AND ABA MARKETS.

107) THE IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES IN A FAST FOOD INDUSTRY (A CASE STUDY OF CHRIS PASTRIES ENUGU)

108) THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

109) THE EFFECT OF COST CONTROL IN NIGERIA BREWERIES (A CASE STUDY OF NIGERIA BREWERIES PLC. 9TH MILE, ENUGU METROPOLIS)

110) MARKETING OF COMMUNICATION SERVICES (A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)

111) THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY (A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)

112) THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA A CASE STUDY OF IGBO-ETITI LOCAL GOVERNMENT AREA OF ENUGU STATE

113) PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU (A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY).

114) THE IMPACT OF ROAD TRANSPORTATION MODE ON THE MARKETING OF CONSUMER GOODS IN NIGERIA (A CASE STUDY OF ENUGU METROPOLIS)

115) THE APPLICATION OF PUBLIC RELATIONS STRATEGY IN BANKING SECTOR (A CASE STUDY OF UBA BANK PLC)

116) CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA (A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU)

117) PROMOTIONAL STRATEGY IN A SERVICE INDUSTRY ( A CASE STUDY OF AFRIBANK PLC ENUGU)

118) THE ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES IN ENUGU METROPOLIS ( A CASE STUDY OF BOURNVITA OF CADBURY NIGERIA PLC

119) THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS

120) EFFECTIVE MARKETING OF TELEVISION SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF ENUGU TELEVISION (E.T.V)

121) THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY A CASE STUDY OF EMENITE COMPANY ENUGU

122) THE ROLE OF SALES MANAGEMENT IN ACHIEVING PROFIT OBJECTIVES OF FIRMS IN NIGERIA (A CASE STUDY OF EMENITE LIMITED)

123) THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF EMENITY NIGERIA PLC)

124) AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOUR (A CASE STUDY OF FIRST BANK OF NIGERIA OKPARA AVENUE CENTURY II ADVERT CAMPAIGN)

125) MARKETING COURIER SERVICE IN ENUGU STATE (A CASE STUDY OF TNT/IAS OF NIGERIA)

126) THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE: A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA

127) AGRICULTURAL MARKETING IN ENUGU STATE: PROBLEMS & PROSPECTS (A CASE STUDY OF MINISTRY OF AGRICULTURE ENUGU STATE)

128) AN APPRAISAL OF SALES AND DISTRIBUTION MANAGEMENT IN EIF OIL PLC

129) AN EVALUATION OF THE LEADERSHIP STYLE AND ITS EFFECT ON THE EMPLOYEES ATTITUDE (A CASE STUDY OF NIKE RESORT HOTEL, ENUGU)

130) THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)

131) THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN PRODUCTS (A CASE STUDY OF CHUBERY SHOES LTD ONITSHA ANAMBRA STATE).

132) THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA (A CASE STUDY OF NNPC NIGERIA)

133) THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY (A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS)

134) IMPACT OF MARKETING RESEARCH IN A SMALL SCALE COMPANY: A CASE STUDY OF JUHEL PHARMACEUTICALS ENUGU

135) APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES (A COMPARATIVE ANALYSIS OF MAGIC FINGERS BEAUTY HOME AND ULTIMATE BEAUTY SALON

136) INFLUENCE OF STORES IMAGE ON CONSUMER PATRONAGE OF FAST FOOD OUTLETS (A CASE STUDY OF APPETIZER COMPANY ENUGU)

137) MARKETING OF INDUSTRIAL PRODUCTS IN A COMPETITIVE MARKET ECONOMY ( A CASE STUDY OF BERGER PAINT P.C.C)

138) PACKAGING AS A PROMO TOOL IN THE MARKETING OF BEAUTY CARE PRODUCTS (A CASE STUDY OF PETALS ENUGU)

139) THE IMPACT OF EFFECTIVE MANAGEMENT OF RESOURCES IN SOLVING UNEMPLOYMENT PROBLEM IN NIGERIA (A CASE STUDY OF OJI-RIVER LOCAL GOVERNMENT ENUGU)

140) INCREASING CUSTOMERS PATRONAGE OF BANKING SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF UNITED BANK FOR AFRICA UBA)

141) PUBLIC RELATION AS AND EFFECTIVE TOOLS FOR ACHIEVING CORPORATE GOALS. (A CASE STUDY OF DELTA STATE RADIO CORPORATION).

142) THE MARKETING PROBLEM OF HOTEL AND CATERING ESTABLISHMENT A CASE STUDY OF HOTEL CORDIAL ENUGU
143) MARKETING CONCEPT, ITS APPLICATION BY FINANCIAL SERVICE INDUSTRIES (A CASE STUDY OF BROAD BANK NIGERIA LIMITED)

144) THE EFFECTIVENESS OF THE MARKETING INFORMATION SYSTEM IN THE TEXTILE INDUSTRY. ( A CASE STUDY OF TEXTILE MILL ONITSHA)

145) THE EFFECTIVENESS OF PUBLIC RELATIONS PRACTICES IN THE OIL SECTOR A CASE STUDY OF AFRICAN PETROLEUM’S PLC

146) THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS IN ENUGU STATE

147) THE ROLE OF SMALL –SCALE INDUSTRY IN THE ECONOMIC DEVELOPMENT OF NIGERIA (A CASE STUDY OF UNCLE JOE BAKERY LIMITED, ENUGU).

148) THE IMPACT PROMOTION ON THE MARKETING OF A NEW SERVICES IN ENUGU METROPOLIS ( A CASE STUDY OF GLOBA –COM)

149) MANAGING THE CHANNEL SYSTEM IN PETROLEUM PRODUCT MARKETING IN ENUGU STATE

150) PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

151) ADVERTISING AS A TOOL FOR INCREASING SALES IN AN ORGANIZATION (A CASE STUDY OF JOHN HOLT VENTURES LTD)

152) THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

153) AGRICULTURAL MARKETING IN ENUGU STATE: PROBLEMS & PROSPECTS (A CASE STUDY OF MINISTRY OF AGRICULTURE ENUGU STATE)

154) MARKETING OF BANKING AND FINANCIAL SERVICE (A CASE STUDY OF LEADWAY ASSURANCE COMPANY LIMITED)

155) MARKETING PROMOTION IN A DEPRESSED ECONOMY, PROBLEMS AND PROSPECTS (A CASE STUDY OF CHOKIL LABORATORIES ENUGU)

156) THE EFFECTS OF ADVERTISEMENT ON THE SALES OF A TOBACCO PRODUCTS. (A CASE STUDY OF ST MORITZ CIGARETTES IN ENUGU)

157) AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOUR (A CASE STUDY OF FIRST BANK OF NIGERIA OKPARA AVENUE CENTURY II ADVERT CAMPAIGN)

158) USING MANAGEMENT INFORMATION SYSTEM TO IMPROVE CUSTOMER SERVICES IN THE BANKING INDUSTRY (A CASE STUDY OF FIRST BANK PLC)

159) THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITIES IN THE BREWERY INDUSTRY (A CASE STUDY OF THE NIGERIAN BREWERIES AMA ENUGU)

160) THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA A CASE STUDY OF IGBO-ETITI LOCAL GOVERNMENT AREA OF ENUGU STATE

161) CONSUMER PREFERENCE FOR MALTA – GUINESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS, IN ENUGU URBAN.

162) THE ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES IN ENUGU METROPOLIS ( A CASE STUDY OF BOURNVITA OF CADBURY NIGERIA PLC).

163) APPRAISAL OF STRATEGY IN THE MARKETING OF INDUSTRIAL PRODUCTS A CASE STUDY OF SUNRISE FLOUR MILL EMENE ENUGU

164) APPRAISAL OF STRATEGY IN THE MARKETING OF INDUSTRIAL PRODUCTS
• A CASE STUDY OF SUNRISE FLOUR MILL EMENE ENUGU

165) MARKETING RESEARCH AS A TOOL FOR PROFITABILITY IN THE SERVICE INDUSTRY A CASE STUDY OF AIICO INSURANCE COMPANY OPERATIONS IN ENUGU METROPOLIS

166) THE IMPACT OF ROAD TRANSPORTATION MODE ON THE MARKETING OF CONSUMER GOODS IN NIGERIA (A CASE STUDY OF ENUGU METROPOLIS)

167) THE IMPACT OF ADVERTISING IN MOTIVATING BRAND PREFERENCE FOR COSMETICS IN ENUGU METROPOLIS

168) THE APPLICATION OF PUBLIC RELATIONS STRATEGY IN BANKING SECTOR (A CASE STUDY OF UBABANK PLC)

169) AN ANALYSIS OF PRODUCT MIX STRATEGIES OF BREWERIES IN NIGERIA (A CASE STUDY OF THE NIGERIA BREWERS PLC ENUGU)

170) CONSUMER PROTECTION IN NIGERIA (A CASE STUDY OF NAFDAC IN ENUGU STATE)

171) THE PROBLEMS OF MARKETING AGRICULTURAL PRODUCTS IN ABAKALIKI IN EBONYI STATE (A CASE STUDY OF EZILO)

172) THE ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES IN ENUGU METROPOLIS( A CASE STUDY OF BOURNVITA OF CADBURY NIGERIA PLC).

173) THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU)

174) THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS

175) THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY A CASE STUDY OF EMENITE COMPANY ENUGU

176) THE ROLE OF SALES MANAGEMENT IN ACHIEVING PROFIT OBJECTIVES OF FIRMS IN NIGERIA (A CASE STUDY OF EMENITE LIMITED)

177) THE IMPACT OF MARKETING INFORMATION SYSTEM ON THE MARKETING OF INSURANCE POLICIES (A CASE STUDY OF NICON PLC ENUGU)

178) AN EVALUATION OF THE EFFECTIVENESS OF ADVERTISING IN CHANGING CONSUMER BEHAVIOUR (A CASE STUDY OF FIRST BANK OF NIGERIA OKPARA AVENUE CENTURY II ADVERT CAMPAIGN)

179) EFFECTIVE PRODUCT PLANNING AND DEVELOPMENT AS STRATEGIES FOR ACHIEVING INCREASED MARKET SHARE

180) THE ROLE OF PUBLIC RELATIONS IN THE MARKETING OF HOSPITAL SERVICES (A CASE STUDY OF PARK-LANE HOSPITAL ENUGU)

181) AN EVALUATION OF NEW PRODUCT DEVELOPMENT STRATEGIES IN THE BANKING INDUSTRY (A CASE STUDY OF INTERCONTINENTAL BANK PLC ENUGU)

182) MARKETING COURIER SERVICE IN ENUGU STATE (A CASE STUDY OF TNT/IAS OF NIGERIA)

183) MARKETING TECHNICAL SALES PEOPLE FOR HIGHER PRODUCTIVITY (A CASE STUDY OF EMENIT NIGERIA PLC.)

184) THE ROLE OF PUBLICITY IN REGULATION THE MARKETING OF PETROLEUM PRODUCTS IN THE SOUTH EAST OF NIGERIA (A CASE STUDY OF PIPELINE AND PRODUCTS MARKETING COMPANY PPMC, ENUGU DEPOT ENUGU)

185) THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT (A CASE STUDY OF NIGERIA BOLTING COMPANY PLC WARRI, DELTA STATE

186) THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN ENUGU STATE

187) EFFECTIVE MARKETING STRATEGIES FOR RENTAL ORGANIZATION.(A CASE STUDY OF SABIO RENTALS IN PORT HARCOURT METROPOLIS)

188) BUSINESS MERGER AND ACQUISITION AS GROWTH AND SURVIVAL STRATEGIES IN A DEPRESSED ECONOMY – AN IN-DEPTH STUDY OF SOME SELECTED NIGERIAN COMPANIES

189) THE ROLE OF CONSUMER PROTECTION COUNCIL IN THE PROTECTION OF CONSUMERS RIGHTS IN NIGERIA

190) THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE

191) AN APPRAISAL OF SALES AND DISTRIBUTION MANAGEMENT IN EIF OIL PLC

192) EFFECTIVE PRICING STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET. (A CASE STUDY OF GLOBACOM GMS ENUGU METROPOLIS)

193) PROBLEMS AND PROSPECTS OF CONSUMER PROTECTION AGENCIES IN NIGERIA (A CASE STUDY OF NATIONAL AGENCY OF FOOD AND DRUGS ADMINISTRATION AND CONTROL (NAFDAC) IN ENUGU STATE

194) THE EFFECT OF PERSONNEL SELLING ON THE SALES OF ISOL GERMICIDE IN ENUGU URBAN

195) EFFECTIVE MARKETING STRATEGIES FOR COLOUR PHOTO PROCESSING SERVICES (A CASE STUDY OF JONATEX ULTRA MODERN COLOUR LAB NKPOR)

196) AN EVALUATION OF CUSTOMER RELATIONSHIP MARKETING IN THE MASS TRANSIT INDUSTRY IN NIGERIA (A CASE STUDY OF ABC TRANSPORT PLC, ENUGU)

197) SALES MANAGEMENT AND ACCOMPLISHMENT OF PROFIT OBJECTIVE OF FIRMS IN ENUGU, ENUGU STATE

198) THE EFFECTIVENESS OF MARKETING PLANNING AND CONTROL IN A MANUFACTURING ORGANIZATION: A CASE STUDY OF ANAMMCO IN ENUGU.

199) MARKETING OF COSMETICS PRODUCTS IN ENUGU STATE (A CASE STUDY OF CHOKI LABORATORIES NIG. LTD.)

200) THE EFFECTS OF ADVERTISEMENT ON THE SALES OF A TOBACCO PRODUCTS (A CASE STUDY OF ST MORITZ CIGARETTES IN ENUGU)

201) THE IMPACT OF ADVERTISING ON SALE OF MOBILE PHONE IN ENUGU METROPOLIS

202) THE ROLE OF ADVERTISING IN TOURISM DEVELOPMENT IN ENUGU STATE (A CASE STUDY OF ENUGU STATE TOURISM BOARD, ENUGU)

203) IMPROVING THE EFFICIENCY OF THE NIGERIAN COMMUNITY BANKS THROUGH THE APPLICATION OF THE MARKETING CONCEPT(A CASE STUDY OF NDIAFIA MICRO FINANCE BANK OGBETE ENUGU)

204) PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE INDUSTRIES IN NIGERIA (A CASE STUDY OF WILSON GROUP OF COMPANIES NSUKKA)

205) THE ROLE OF NATIONAL AGENCY FOR FOOD AND DRUG ADMINISTRATION AND CONTROL (NAFDAC) IN CONSUMER PROTECTION IN NIGERIA (A CASE STUDY OF SOME SELECTED PURE WATER BOTTLING FIRMS IN ENUGU)

206) THE IMPACT OF “MARKETING MIX” IN THE ACCOMPLISHMENT OF ORGANIZATION OBJECTIVE (A CASE STUDY OF UNILEVER BROTHERS NIGERIA PLC)

207) MARKETING OF INDUSTRIAL PRODUCTS IN A COMPETITIVE MARKET ECONOMY ( A CSE STUDY OF BERGER PAINT P.C.C)

208) THE EFFECTIVENESS OF MARKETING COMMUNICATION MIX IN CREATING AWARENESS OF A BRAND (A CASE STUDY OF UNILEVER NIGERIA PLC)

209) THE INFLUENCE OF TELEVISION ADVERTING ON CONSUMER’S DEMAND FOR SOFT DRINK ( A CASE STUDY OF SEVEN-UP BOTTLING COMPANY IN ENUGU METROPOLIS)

210) MARKETING OF COMPUTER SERVICE A CASE STUDY OF JOEL VENTURES ENUGU

211) THE EFFECT OF LABELING ON HIS SALES OF PRONTO BEVERAGE IN ENUGU METROPOLIS.

212) MARKETING OF HOTEL SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF MODOTELS LIMITED)

213) THE MARKETING PROBLEM OF HOTEL AND CATERING ESTABLISHMENT A CASE STUDY OF HOTEL CORDIAL ENUGU

214) EMPLOYEE RELATIONS PRACTICE IN THE AVIATION INDUSTRIES IN NIGERIA. (A CASE STUDY OF THE FEDERAL AIRPORTS AUTHORITY OF NIGERIA – FAAN ENUGU AIRPORT)

215) PROMOTIONAL STRATEGIES FOR THE SUPERMARKETS IN ENUGU

216) A CASE STUDY OF HERITAGE SUPERMARKET MARKETING CONCEPT, ITS APPLICATION BY FINANCIAL SERVICE INDUSTRIES (A CASE STUDY OF BROAD BANK NIGERIA LIMITED)

217) THE EFFECTIVENESS OF HE MARKETING INFORMATION SYSTEM IN THE TEXTILE INDUSTRY ( A CASE STUDY OF TEXTILE MILL ONITSHA)

218) THE EFFECTIVENESS OF PUBLIC RELATIONS IN THE OIL SECTOR (A CASE STUDY OF AFRICAN PETROLEUM PLC IN ENUGU METROPOLIS)

219) PROBLEMS AND PROSPECTS OF MARKETING ELECTRICITY SERVICES IN ENUGU STATE (A CASE STUDY OF NEPA HEADQUARTERS ENUGU)

220) PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA (A CASE STUDY OF AQUA RAPHA, GOD’S HEALING WATER IN ENUGU)

221) PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS)

222) THE EFFECTIVENESS OF PUBLIC RELATIONS IN THE OIL SECTOR (A CASE STUDY OF AFRICAN PETROLEUM PLC IN ENUGU METROPOLIS)

223) THE ROLE OF ADVERTISING ON THE MARKETING OF A NEW PRODUCT IN ENUGU STATE.(A CASE STUDY OF MTN 0806)

MARKETING PROJECT TOPICS AND MATERIALS [ N.P.T]

MARKETING PROJECT TOPICS AND MATERIALS [ N.P.T]

1. ADVERTISING: AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUCTS ( A CASE STUDY OF NASCO MARKETING COMPANY)
2. A STUDY INTO THE PROCESS OF PRODUCT PLANNING AND DEVELOPMENT IN MARKETING
3. THE EFFECT OF PRICE AND PRICE CHANGES ON SALES OF CONSUMER GOODS
4. DEVELOPMENT AND FUNCTION OF PACKAGING IN THE MARKETING OF CONSUMERS PRODUCT
5. THE IMPORTANCE OF MARKETING RESEARCH IN THE NIGERIAN BANKING INDUSTRY: A CASE STUDY OF BANK PHB
6. THE EFFECT OF ADVERTISEMENT ON CONSUMER PREFERENCE AND BEHAVIOUR
7. THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA
8. ROAD TRANSPORTATION MANAGEMENT AND CUSTOMER SATISFACTION IN NIGERIA
9. THE EFFECT OF ADVERTISING ON SALES VOLUME OF AN ORGANIZATION
10. THE EFFECTIVENESS OF PROMOTIONAL MIX ELEMENTS IN THE TELECOMMUNICATION SECTOR OF NIGERIA
11. THE ROLE OF THE FEDERAL GOVERNMENT OF NIGERIA IN THE PROMOTION OF SMALL AND MEDIUM SCALE ENTERPRISES IN NIGERIA
12. THE IMPACT OF PRODUCT DIFFERENTIATION ON SALES PERFORMANCE OF AN ORGANIZATION (A CASE STUDY OF GLOBACOM TELECOMMUNICATIONS)
13. THE IMPACT OF PERSONAL SELLING ON THE SALES VOLUME OF AN ORGANIZATION
14. THE IMPACT OF NEW PRODUCT DEVELOPMENT ON THE PERFORMANCE OF AN ORGANIZATION (A CASE STUDY OF PZ CALABAR)
15. THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION: A CASE STUDY OF FIRST BANK NIGERIA PLC
16. THE IMPACT OF MARKETING STRATEGY IN THE BANKING INDUSTRY OF NIGERIA
17. THE IMPACT OF ADVERTISING ON CONSUMER PATRONAGE
18. THE IMPACT OF ADVERTISING ON CONSUMER BUYING BEHAVIOR ( A CASE STUDY OF DANGOTE GROUP OF COMPANIES, KADUNA)
19. AN EVALUATION OF CUSTOMER SERVICES IN THE BANKING INDUSTRY OF NIGERIA (A CASE STUDY OF FIRST BANK PLC)
20. THE EFFECT OF QUALITY SERVICE DELIVERY ON CUSTOMERS’ PATRONAGE IN THE BANKING INDUSTRY OF NIGERIA (A CASE STUDY OF FIRST BANK PLC)
21. THE EFFECT OF PRICING POLICY ON SALES IN THE BEVERAGE INDUSTRY OF NIGERIA
22. STAFF PERCEPTION OF THE EFFECTIVENESS OF MARKETING STRATEGIES IN COMMERCIAL BANKS (A CASE STUDY OF SOME SELECTED BANKS IN UYO)
23. SOCIOLOGICAL FACTORS AFFECTING CUSTOMERS’ BEHAVIOUR IN THE MARKETING OF SOME SELECTED CONSUMER’S GOODS
24. THE ROLE OF MARKETING INFORMATION SYSTEM IN ENHANCING SALES (A CASE STUDY OF GRACE FLOUR MILLS UYO)
25. THE IMPACT OF PUBLIC RELATIONS ON THE BANKING SECTOR OF NIGERIA
26. NEW PRODUCT DEVELOPMENT AND ITS IMPACT ON PROFITABILITY IN THE BANKING INDUSTRY OF NIGERIA
27. MANAGEMENT OF EFFECTIVE SALES FORCE IN MARKETING ORIENTED COMPANY
28. THE IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE OF BREWERIES PRODUCTS (A CASE STUDY OF NIGERIAN BREWERIES, ONITSHA)
29. IMPACT OF PRODUCT QUALITY ON SALES VOLUME IN NIGERIA BOTTLING COMPANY
30. IMPACT OF CUSTOMER SATISFACTION STRATEGIES ON CUSTOMER RETENTION IN FIRST BANK NIGERIA PLC
31. IMPACT OF CULTURAL INFLUENCES ON CONSUMER BUYING BEHAVIOUR IN UYO LOCAL GOVERNMENT AREA
32. IMPACT OF AGRICULTURAL MARKETING COOPERATIVE ON SALES PROMOTION KIN NIGERIA
33. ENHANCING THE SALES OF CONSUMER GOODS USING MARKET SEGMENTATION (A CASE STUDY OF PZ, CALABAR)
34. EFFECT OF PERSONAL SELLING AND MARKETING ON SALES GROWTH
35. APPLICATION OF MARKETING CONCEPTS IN THE MANUFACTURING INDUSTRY OF NIGERIA ( A CASE STUDY OF PZ, CALABAR)
36. APPLICATION OF MARKETING CONCEPT IN COMMERCIAL BANKING AND ITS EFFECTIVENESS IN CUSTOMER SATISFACTION (A CASE STUDY OF GTB, UYO)
37. APPLICATION OF MARKETING CONCEPTS IN THE BANKING INDUSTRY AND IT EFFECT ON CUSTOMER SATISFACTION ( A CASE STUDY OF FIRST BANK UYO)
38. ANALYSIS OF THE IMPACT OF COURSE OF STUDY ON STUDENTS ATTITUDES TOWARDS ENTREPRENEURSHIP DEVELOPMENT IN NIGERIA
39. ANALYSIS OF PROMOTION MIX AS A TOOL OF MARKETING COMMUNICATION
40. AN EVALUATION OF THE CONTRIBUTION OF SALESMANSHIP TO MARKETING OF CONSUMER GOODS ( A CASE STUDY OF UNILEVER NIGERIA)
41. AN EVALUATION OF MARKETING STRATEGIES FOR MOBILE PHONE OPERATORS IN NIGERIA
42. AN ASSESSMENT OF CUSTOMER SATISFACTION IN THE BANKING SECTOR OF NIGERIA
43. APPRAISAL OF ADVERTISING AS A TOOL FOR THE PROMOTION OF SOFT DRINKS